IF YOU ARE UNDER 14 YOU SHOULD ASK YOUR PARENTS OR GUARDIANS TO EXPLAIN THIS STATEMENT TO YOU.
This statement will address the following questions:
- What information is collected on-line?
- What do we use your information for?
- Who might we share your personal information with?
- What can you do if you would prefer for your personal details not to be shared with third parties or used for direct marketing purposes?
- How can you review, correct or update your personal information?
- How will you be told about changes to this statement?
If you feel that this company is not abiding by its posted privacy statement, or if you have any questions relating to the handling of your personal data, you should contact us.
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1. What information is collected on-line?
When you activate your account, we will ask you for:
- your name
- your title
- your mailing address
- your date of birth
- your email address
- your mobile telephone number
- your home telephone number (optional)
This information may be used to provide you with details about carefully selected products and services that we believe will interest you.
Information collected during surveys
Surveys may be available on our site for account holders. Sweepstakes and contests may also be available on our site for users aged 14 or above. Surveys, sweepstakes and contests (which, for ease, we will refer to collectively as “competitions”) will be sponsored either by us, our merchants and/or our strategic partners.
Competitions are not designed for under 14 year olds. Anyone who wins a prize in a competition and who is subsequently found to be under 14 will not be entitled to receive that prize.
You do not have to participate in these competitions to use the site or to access your OPTIMUM account. However, if you are aged 14 or over and you choose to enter any of the competitions, you will be asked if you want to provide some personally identifiable information (such as lifestyle information including your hobbies) which will assist us and our merchants and strategic partners to provide you with products specially tailored to your interests. However, you will not be obliged to leave any such information on the site. In exchange for providing your personal details when entering a poll or survey, you may receive a prize or incentive.
Cookies have a number of uses. For example, cookies are part of the mechanism that allows you to log in and out of our website rather than having to enter your password repeatedly during a session. Cookies can be used to estimate the number of users to our site. Once you are logged in, cookies can be used to enable us to track and target your interests to enhance your experience on our site. They can track your progress and number of entries in some of our sweepstakes and contests. They may also be used for other purposes, such as to maintain the security of the site and provide information on what we need to do to provide administration support to the site.
We also collect IP (which stands for “Internet Protocol”) addresses to analyse trends, administer the site, track your movement on the site, and gather broad demographic information for aggregate use. An example of “aggregate data” would be: 55% of people of a particular age group who log on to a particular site are female.
IP addresses are not linked to personally identifiable information, but may be used by law enforcement to locate and prosecute those engaging in criminal activity.
We are required by law to review transactions and report any which may be suspected of being related to money laundering activities.
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2. What do we use your information for?
We may use your personal details in order to conduct identity checks as required by law as a measure to prevent money laundering.
Your contact details may be used to send information to you about OPTIMUM Card activities that could affect you (e.g. changes to terms and conditions, procedures and reminders of security measures, etc…).
We may also use your contact details to provide you with advertising or promotional material from:
- Our “strategic partners” who are those companies with whom we work to provide special offers, promotions and co-branded OPTIMUM products. Strategic partners may or may not be merchants.
- Our “retailers” who are those companies, such as newsagents, with whom you can top up your account.
You may, however, opt not to receive such marketing material – see section 4 below.
We are also required to keep your address details under UK Money Laundering legislation, in particular with regard to the giving of refunds and the obligation to know the customer.
Mobile telephone number
We ask for your mobile telephone number to aid with the administration of your account, and so that you can receive text messages directly from merchants and strategic partners informing you about offers which we believe will interest you.
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3. Who might we share your personal information with?
We will not sell, share, or rent your information to others except as set out in this Privacy Statement. However, in the event of the sale of the Company or its assets, your personal details may be disclosed to the purchaser of the Company or the purchaser of its assets.
We will not provide your details to third parties such as merchants that accept payment using the OPTIMUM Prepaid Mastercard cards. They will have separate privacy and data collection practices and OPTIMUM has no responsibility or liability for their practices.
While we may collect certain information such as hobbies or lifestyle information from competitions, we will not disclose any personal information collected in this way to merchants. Only aggregate data (which is not personalised) gathered from competitions may be shared from time to time with merchants.
OPTIMUM may supply strategic partners with certain information from your account set-up form, (such as your name, address, telephone number, date of birth, e-mail address and gender) to enable them to directly market to you.
Our strategic partners gather information for their own purposes and for that reason we cannot exercise control over the uses to which they apply your personal information. All our strategic partners are obliged to comply with the “fair processing code” contained in the Data Protection Act 1998, which requires them to inform you about (or make readily available to you) the following information:
- Their identity.
- Why they are handling your personal data and what they intend to do with it.
- Any further information to make the processing of your personal data fair.
Links and third parties’ privacy practices
This site contains links to other sites. OPTIMUM is not responsible for the privacy practices or the content of such other websites.
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4. What can you do if you would prefer for your personal details not to be shared with third parties or used for direct marketing purposes?
You are free to opt out of receiving marketing communications from us and our strategic partners at any time by contacting us. If you choose to opt out, we will not use personal identifying information for promotional offers or share the information with our strategic partners.
Please contact us via email at firstname.lastname@example.org
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5. How can you review, correct or update your personal information?
The OPTIMUM website allows you to review, correct and update information previously provided by you. To do this, log into “Your Account” on the website and select the Change Address Details section.
The website does not allow you to update your name or date of birth, if these details are recorded incorrectly and need to be changed, please contact us with details of the required changes and the reasons for the change.
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6. How will you be told about changes to this statement?
If our privacy statement changes, we will notify you by email to your registered email address so you will always know what information we collect, how we use it, and under what circumstances, if any, we disclose it. If we want to change the use of personal information we’ve already collected about you, we will notify you by email. If you have not provided us with your email address you must regularly check the website for an up to date version of the Privacy Statement. It is then up to you to decide whether you will let us use your information in this way. We will use information in accordance with the privacy statement under which the information was collected unless you consent.